Lies, big lies, and wine labels…
The back of a wine labels tells you almost nothing about what a wine tastes like. The people being paid to write it are all writing with the goal of making you think, “oh, that sounds good (enough to buy)!”
They write about everything as if it’s a 1st Growth Bordeaux (dark, full-bodied, and as smooth as a wet swan’s bill), and most of the time, the more that they’ve written about it (or the more that someone has paid someone else to write about it), the worse the wine is. Perhaps I shouldn’t say “worse?” Maybe I should say “the less noteworthy” or the “blander” the wine is?
The only real way to know what a bottle of wine tastes like is to taste it. The more someone has to write about it to get you to buy it, the worse the wine is; there’s a reason that no one hires people like me to write grandiloquent descriptions on the labels of $200 bottles of Burgundy.
